Mayara is a Creative and Content Director / Art Director. Since 2024, she has been operating as a freelance creative, applying her expertise to independent projects and strategic collaborations. In her previous tenure at MOOC, she supervised the agency's entire creative team. With a sharp creative and strategic eye, she has developed campaigns for global brands such as Chás Leão, MIS (Museum of Image and Sound of São Paulo), Unilever, Burger King, Vivo, and Nike. A skilled leader, Mayara integrates diverse fields of knowledge to guide both high-level delivery and team growth.
Driven by a passion for art, design, and strategic thinking, her work ranges from advertising scripts to the creative direction of exhibitions. She brings a solid background in corporate identity, branding, and conceptual design.
Throughout her career, she served as chair for MOOC 100 — the largest list of Black exponents in Brazil — and has been recognized with awards including MMA Smarties Latam and The Drum Social Buzz.
text me
aymoreira.m@gmail.com // 11 96365-0932
EXPERIENCE
FREELANCER - at the moment
Creative Art Director / Creative Lead
Clients: Claro, Mercado Livre, Instituto Mover, Ipiranga,
Philips, Eucerin, Aramis, Nivea, Flying Fish
Creative Director
MOOC Agency
Freelancer
U-Studio Unilever
Sunset DDB
Artplan
FREELANCER - at the moment
Creative Art Director / Creative Lead
Clients: Claro, Mercado Livre, Instituto Mover, Ipiranga,
Philips, Eucerin, Aramis, Nivea, Flying Fish
Creative Director
MOOC Agency
Freelancer
U-Studio Unilever
Sunset DDB
Artplan
Creative Content Lead
Publicis Brasil
Creative Art Director / Creative Lead
Ginga
Art Director
ID/TBWA
Cappuccino Digital
Art Assistant
W3Haus
Intern / Art Assistant
3TOM Digital
RECOGNITION
MOOC 100 - a maior lista de expoentes negros do Brasil
Chair - Curator
MMA Smarties Latam
1 Gold
1 Silver
1 Mobile Booster
+5 Shortlists
Chair - Curator
MMA Smarties Latam
1 Gold
1 Silver
1 Mobile Booster
+5 Shortlists
The Drum Social Buzz
Largest ROI from a Social Media Campaign
Largest ROI from a Social Media Campaign
Interncom Sudoeste
Finalist Intercom Regional
Sudeste 2014. Print ad category - Gelato Diletto.
Sudeste 2014. Print ad category - Gelato Diletto.
Melhor TCC 2013
Best TCC
Universidade Presbeteriana Mackenzie.
Theme: Gelato Diletto.
Universidade Presbeteriana Mackenzie.
Theme: Gelato Diletto.